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I’m thrilled to announce that my latest book, “The Digital Transformation Playbook: Rethink Your Business for the Digital Age.” is now published in 8 languages: Chinese, German, Brazilian Portuguese, Turkish, Russian, Vietnamese, Korean… and English (the original). The Audiobook Edition is also available in English.

My interview with Appian Corporation on “Digital Transformation for Companies at Any Stage.”

I was happy to contribute to this important research study on digital execution by HCL Technologies. In “Bringing Digital to Life”, we talk about how to bridge the gap between strategy and execution.

It is my honor, as President-Elect of the NY American Marketing Association, to announce the 2016 Marketing Hall of Fame® Induction Ceremony (April 28, New York City). The Marketing Hall of Fame® (http://marketinghalloffame.org) was established by the NYAMA to celebrate brilliance in marketing across all fields and disciplines. Please join us April 28 in New […]

Thank you to all who joined us at Monday’s NYC launch event for my new book, “The Digital Transformation Playbook”! If you weren’t able to join us, you can watch a videostream of the event below (filmed by Sree Sreenivasan via Facebook Live). After a welcome by the brilliant Rita McGrath, I give a brief talk […]

Today is the day. My new book, The Digital Transformation Playbook is finally out in the world as both hardcover and e-book. Your pre-launch sales of the book made us the #1 new release on Amazon in management science! Thank you!! If you’ve been waiting to order a copy—now is the day you can download […]

I am delighted to release the results of a new global business study — “What Is the Future of Data Sharing? Consumer Mindsets and the Power of Brands.” (Download here.) (click lower-right button to view full-screen) As data becomes an increasingly important asset for any business, access to accurate data from customers—about their interests, behaviors, […]

What are the challenges that today’s Chief Marketing Officers face as they manage a changing role and rising expectations in a world shaped by digital technologies? I got to discuss this question with a hundred CMOs of North American companies recently, while teaching a joint Google/Columbia Business School program, our first-ever “CMO Academy.” The invited […]

Those of you who joined us know that this year’s induction ceremony for the Marketing Hall of Fame was another spectacular celebration of brilliance in the field of marketing. (See Forbes’ coverage of the event.) I’m delighted that we are able to share videos of the keynote speeches from 3 of our 4 inductees. They […]